Every medium needs content that expresses the brand's voice. But every channel has its format for expressing that voice. Over the past three years of working with McFit & John Reed, we've developed the process to gather content for all of their social media platforms, while also helping branch into new channels, such as TikTok.
The result is an impressive amount of relevant material for their TV Commercial, YouTube Channel, Instagram stories, Social Media Ads and much more.
Regie: Cyril Picosson
Kamera: Peter Garajszki